Enjoy Same-Day Delivery Service with Google Shopping Express

Google is not only taking the web world by storm, it is walking that extra mile to satiate its online shoppers, also. The online buyers are very particular about the way they get the products they buy in the desired destination and within the stipulated span of time. Google’s new service called Google Shopping Express is in a testing stage as it will take time to envelop a wider market segment.

The Plan kicking off

Google engaged in the testing mode in San Francisco and its suburbs. It wants to evaluate the efficiency level of offering their service as well as gauge the appreciation quotient of the customers. The giant in the realm of the web wants to find out how this new, same-day delivery service can make a mark in the local market and gradually move further in achieving its goals by providing higher level of customer satisfaction.

A Way of pumping up its Ad Revenue

Google wants to cash on its stellar reputation and this new service by offering a wide range of advertisements, which is a definitive source of revenue generation. Whether an user spend greater time on the notable search engine, You Tube, Gmail or any if its services, the Google ads get greater exposure. With the wider spreading of online ads, people would be more inclined to shop online.

Same-day Delivery Service offering an Impetus to buy more

Since the nature of e-shopping is going for a revamp, it is the impulse to shop anytime and anywhere facilitated by the mobile devices is gaining ground. The same-day delivery service can be an icing on the cake as the shoppers will be delighted to receive their purchased goods in quick time. Sometimes, people have to wait for days or a week before they could actually lay their hands on the products that they buy. Google Shopping Express is sure to fly with the kind of benefit it is planning to offer to the e-shoppers. The top names in the sphere like Amazon and eBay has given it a thought, with Walmart providing this same-day delivery service in five markets.

Will the Courier Service prove to be greater help?

Merchants have started to form a queue for enlisting in Google Shopping Express. Some of the renowned names include Target, Walgreen and the like. Google has gone for the option of hiring courier services so that the orders can be picked up from the merchant stores seamlessly and then delivered to the place that the customers want. The couriers will be operating on a contract basis. Google-branded vehicles will be used along with the staffs wearing company branded uniforms, paving the way for effective branding.

The Profit Margin

Google has not yet come up with the fee structure. Google is still undecided as to what it would charge to the customers for offering this new, same-day delivery service. Some interested buyers will not entertain the idea of their shopping bill getting increased, but they would love to enjoy the convenience of the purchased goods reaching their destination at the shortest possible time. During the testing period of six months in the San Francisco area, the customers will not have to pay a surcharge. The way Google will be boosting up its revenue graph is via receiving commissions from the merchants participating in this whole new program. With the kind of profit generation sources that the unabated King in the web world has, there is no denying the fact that such tests will not make it to suffer huge losses. If this plan is a huge success, then it can not only drive sales from San Francisco, but the whole service can spread in broader market segment.